Oh my God! Imagine you have the largest circulated newspaper in the world. And that is from India. And what do they do? First, publish an offensive video of Hindi female actor Deepika Padukone on their online platform (and she doen’t like it; she tweets furiously). The newspaper, instead of apologising, justifies using ridiculous arguments!
Dear Deepika, our point of view…
As one of the largest media houses in the world with interests in print, TV, radio and online, we approach each medium differently, as do our audiences. There isn’t a one-fits-all formula for either distributing or